HBR’s 10 Must Reads on Strategy, Vol. 2 (with bonus article “Creating Shared Value” By Michael E. Porter and Mark R. Kramer) by Harvard Business Review
نویسندگان: Harvard Business Review
Do you have the right strategy to lead your company into the future?
Get more of the management ideas you want, from the authors you trust, with HBR’s 10 Must Reads on Strategy (Vol. 2). We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you combat new competitors and define the best strategy for your company.
With insights from leading experts including Michael E. Porter, A.G. Lafley, and Clayton M. Christensen, this book will inspire you to:
Choose a strategy that meets the demands of your competitive environment
Identify the signals of disruption and take steps to avoid it
Understand lean methodology and how it is changing business
Transform your products and services into platforms
Instill your strategy with creativity and purpose
Generate value for your company, while also contributing to society
This collection of articles includes “Your Strategy Needs a Strategy,” by Martin Reeves, Claire Love, and Philipp Tillmanns; “Transient Advantage,” by Rita Gunther McGrath; “Bringing Science to the Art of Strategy,” by A.G. Lafley, Roger L. Martin, Jan W. Rivkin, and Nicolaj Siggelkow; “Managing Risks: A New Framework,” by Robert S. Kaplan and Anette Mikes; “Surviving Disruption,” by Maxwell Wessel and Clayton M. Christensen; “The Great Repeatable Business Model,” by Chris Zook and James Allen; ‘Pipelines, Platforms, and the New Rules of Strategy,” by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; “Why the Lean Start-Up Changes Everything,” by Steve Blank; “Strategy Needs Creativity,” by Adam Brandenburger; “Put Purpose at the Core of Your Strategy,” by Thomas W. Malnight, Ivy Buche, and Charles Dhanaraj; “Creating Shared Value,” by Michael E. Porter and Mark R. Kramer.
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